Full-English Teaching Team Organized the Third Open Class Demonstration
On Dec 23, 2021, Full English Teaching Team Program of College of Business organized an open class in classroom C349 of Changing Campus. Dr. Zhang Jinyan, who is responsible for teaching 《Customer Relationship Management》 Dr. Sun Shuguang, who is teaching 《Job Analysis and Organizational Design》, and Dr Yu Weina who is teaching《Human Resource Management》and Dr Li Fei Fei who is teaching《Marketing》conducted their teaching demonstrations. Deputy Dean Liu Zuankuo, Professor Xiang Dong and the college teaching supervision team, Dr. Wu Mengna, Dr. You Xuemei, Dr.Li Yang, Dr. Wang Zhongmei, Dr. Pan Huali, as well as many teachers of England Teaching Team actively took part in the discussion, sharing and comments. 
Zhang Jinyan's teaching section was "Loyalty Management". She introduced the definition and application of customer loyalty in details, with illustrated PowerPoint, and actively mobilized students' enthusiasm in class by using interaction and games during the lecture. Dr. Zhang made the difficult concepts vivid and easy to understand, and made the teaching fun and educational by integrating with students. In addition, Drs. Zhang Jinyan shared her experience with the teachers on the preparation of lectures, course content arrangement and assessment methods.
Sun Shuguang's lecture section was "Job analysis". She introduced the definition and content of job analysis as well as the results of job analysis in details. During the lecture, Dr. Sun combined video clips and examples to deconstruct the complex theoretical knowledge vividly. After the lecture, she shared her insights of the lecture. She said that the production of English courseware is a process of inputting and outputting at the same time. While continuously enriching her knowledge system, she was able to condense the knowledge and find ways to transfer it to students so that they can absorb it more easily.
Dr Yu's session was "Calculating the ROI of HR-related Investments". She introduced the theory of return on investment and the calculation method in detail. She emphasized the importance of stimulating and guiding questions in class. After the lecture, She shared with the teachers the difficulties and solutions she encountered during the teaching process, and also talked about how she had to write a verbatim script for each class in order to prepare for the English class, and that she had written a whole book of teaching handouts over the course of the semester. It was a difficult process, but it greatly improved my English teaching and ensured the quality of teaching in the classroom, putting the responsibility to students first.
The last person to share was Dr Li Feifei. Her lecture section was "Market Segmentation". She was highly praised by the teachers and students for her relaxed teaching style, vivid content and standard pronunciation of language. Dr Li's lecture on market segmentation content was from shallow to deep, from point to point, using questions as clues to drive the course content to unfold continuously. She showed the theoretical content with enterprise examples, fully used "case study", arranged "off-class questions", and put the "before class-in class-after class" aspects of the course. The teaching content of each part of the course was reconstructed to realize the richness, vividness and inspiration of the English class.
Afterwards, Prof. Xiang Dong and the teachers of the teaching supervision team commented on the effectiveness of today's lectures. Prof. Xiang Dong inspired everyone to think about how to integrate the characteristics of Chinese and English courses and teach English courses well to Chinese students, especially how to learn from the teaching concepts and methods of foreign universities. Dr Wu Mengna fully affirmed and encouraged the teachers' teaching effectiveness and suggested effective improvement methods around how to effectively organize teaching, stimulate student interaction, and effective classroom management. Dr Li Fei Fei re-emphasized the suggestions to focus on process assessment, teaching design and teaching structure reengineering.
Finally, Deputy Dean Liu Zuankuo made a summary comment on the open class. He highly recognized and encouraged the teachers' work, and expressed his full support for the All-English teaching team to continue to study the teaching effect, create a high-quality course, and bring more vivid and rich English courses to students. The open class demonstration is a platform for the teachers of the All-English team to learn and communicate with each other, and also a means to supervise and evaluate the effectiveness of All-English teaching. The all-English teaching team will continue to firmly promote and improve the open class system as a regular working mechanism.
2021年12月23日，商学院全英授课项目团队在长清校区C349教室组织了别开生面的公开课活动。本学期在工商管理专业承担全英教学任务的张金艳老师《顾客关系管理》、孙曙光老师《工作分析与组织设计》、于维娜老师《人力资源管理》以及李斐斐老师《市场营销》分别进行了教学示范。刘钻扩副院长出席，项东教授及学院教学督导组吴梦娜老师、由雪梅老师、李阳老师、王忠梅老师、潘华丽老师，以及承担全英教学任务的多位老师积极参加，并参与讨论、分享和点评。
张金艳老师的教学节段为《Loyalty Management》。她详细介绍了顾客忠诚的界定与应用，ppt图文并茂，并在授课过程中利用互动、游戏等方法积极调动同学的课堂积极性。张老师将较难理解的概念变得生动、易懂，与学生互融互通，使得英文教学寓教于乐。此外，张金艳老师就授课准备、课程内容安排和考核方法等方面与各位老师进行了经验分享。
孙曙光老师的授课节段为《Job analysis》。她详细介绍了工作分析的定义、内容以及工作分析的结果。孙老师在讲授过程中结合视频片段与实例，将复杂的理论知识进行了生动解构。授课结束后，孙曙光老师分享了自己的授课感悟。她说英文课件的制作是一个边输入、边输出的过程，在不断丰富自身知识体系的同时，能够将知识进行凝练，并想办法将知识传授给学生，让学生更轻松地吸收知识。
于维娜老师的授课节段为《Calculating the ROI of HR-related Investments》。她详细介绍了投资回报理论以及计算方法。于维娜老师十分重视课堂提问的启发性与引导性。授课结束后，于老师就教学过程中遇到的困难、解决方式与各位老师进行了分享，也谈及自己为了备好英文课，每堂课都要写逐字稿，一个学期下来，写了整整一本书厚度的教学讲义。这是一个艰辛的过程，但大大提高了自己的英文教学水平，充分保证了课堂的教学质量，要把对学生负责放在第一位。
最后进行分享的是李斐斐老师。她的授课节段为《Market Segmentation》。李老师授课方式的轻松有度，内容充实生动，语言发音标准地道，受到了在场老师和学生的高度称赞。李老师对市场细分内容的讲授，由浅入深、由点到面，以问题为线索推动课程内容不断展开。以企业实例展示理论内容，充分运用“case study”，布置“Off-class questions”，将“课前—上课—课后”各环节的教学内容进行重构，实现英文课堂的充实性、生动性和启发性。
随后，项东教授及教学督导组的老师们对今天的授课效果进行了点评。项东教授启发大家思考如何融合中英文课程特点，给中国学生讲好英文课程，尤其是如何借鉴国外大学的教学理念和方法。吴梦娜老师对老师们的教学效果进行充分肯定和鼓励，并就围绕如何有效组织教学、激发学生互动、有效课堂管理等方面提出了有效的改进方法。李斐斐老师再次强调了要注重过程性考核、教学设计和教学结构再造等建议。
最后，刘院长针对此次公开课进行了总结点评。刘院长对老师们的工作给予了高度认可和鼓励，并表示全力支持全英教学团队继续钻研教学效果，打造精品课程，为学生带来更加生动、丰富的英文课程。公开课展示是全英团队老师们互相学习和交流的平台，也是对全英教学效果的督促和评价手段。全英授课团队会将公开课制度作为常态化的工作机制，继续坚定的推进和完善。
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